WP Fusion – User Roles Addon connects your WordPress user roles with your CRM, letting you automate access, personalization, and lifecycle marketing. Sync roles to tags, trigger role changes from CRM updates, and build smart, segmented experiences across memberships, courses, and communities with zero code.
- Sync WordPress user roles to CRM tags automatically
- Apply or remove roles based on CRM tag changes
- Map multiple roles to multiple tags for flexible logic
- Real‑time updates on login, registration, and profile edits
- Granular control per role for add/remove actions
- Bidirectional syncing between WordPress and your CRM
- Trigger drip campaigns and automations by role
- Auto‑enroll or revoke access in memberships and LMS
- Conditional content and menus based on role/tag
- Works with popular CRMs supported by WP Fusion
- No-code setup with intuitive mapping UI
- Safeguards to prevent role/tag sync loops
- Bulk process existing users to align roles and tags
- Developer-friendly hooks and filters for custom flows
- Lightweight, secure, and fully compatible with WP Fusion core