AutomatorWP – Mailchimp connects your WordPress site to Mailchimp so you can automate email marketing with clicks, not code. Build powerful workflows that add or remove subscribers, sync tags and groups, trigger campaigns, and personalize experiences based on user activity in your site, store, LMS, or membership plugin.
- Instantly add users to Mailchimp audiences when they register or purchase
- Auto-apply or remove Mailchimp tags based on user actions
- Subscribe or unsubscribe users from specific groups or interests
- Trigger Mailchimp automations and journeys from on-site events
- Sync custom fields and merge tags for deeply personalized emails
- Segment users in Mailchimp using site behavior and profile data
- Works with WooCommerce, LMS, membership, and form plugins via AutomatorWP
- No-code visual automation builder with conditions and delays
- Double opt‑in and GDPR-friendly consent handling
- Avoid duplicates with smart checks and safe retries
- Map WordPress user/meta data to Mailchimp audience fields
- Track completions and logs to debug automations quickly
- Multisite compatible and optimized for performance
- Developer-friendly hooks and tokens for advanced workflows
- Lightweight, translation-ready, and built for scalability